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Persuading on paper the complete guide to writing copy that pulls in business by Marcia Yudkin

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Published by Plume in New York .
Written in English

Subjects:

  • Advertising copy.,
  • Persuasion (Rhetoric),
  • Business writing.,
  • Advertising.,
  • Sales promotion.,
  • Small business.

Book details:

Edition Notes

Includes bibliographical references (p. [309]-318) and index.

StatementMarcia Yudkin.
Classifications
LC ClassificationsHF5825 .Y84 1996
The Physical Object
Pagination326 p. ;
Number of Pages326
ID Numbers
Open LibraryOL798682M
ISBN 100452273137
LC Control Number95034894
OCLC/WorldCa32925887

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